Digital Signage – What Is It?
What should you consider when investing in an info screen for your company?
Digital Signage – What Is It?
Why Does It Matter
Digital Signage refers to the use of digital screens to display multimedia content for communication, marketing, or information sharing. In today’s evolving digital landscape, digital signage has become a powerful tool for businesses, municipalities, educational institutions, and retail environments to engage their audience dynamically and effectively.
A complete digital signage solution consists of three essential components:
- Displays or screens
- Player hardware (Signage PCs)
- Content Management Software (CMS)
Together, these elements create an ecosystem that supports content scheduling, remote monitoring, interactive engagement, and seamless visual communication.
1. Displays
Choosing the right screen depends on your environment and usage scenario.
At Nord Technology, we offer:
- Commercial 16/7 and 24/7 certified displays for offices, schools, and public spaces.
- Industrial-grade screens built for high-brightness, outdoor use, or harsh environments.
- Touch-enabled screens and kiosk-ready displays for interactive use cases.
- Built-in or wall-mounted models for flexible installation options.
2. Digital Signage Players
The player device is the engine behind your signage.
Our range includes:
- Fanless industrial PCs with passive cooling for 24/7 reliability and no moving parts.
- Support for Windows 10, Windows IoT, Linux, or our own Linux-based Signage Player OS.
- Compact form factors with robust graphic performance for video playback and real-time data feeds.
3. Panel PCs
All-in-one Panel PCs are ideal for space-saving installations and robust environment.
We offer:
- Sizes from 10.1″ compact panels to larger IP-rated units.
- Models with IP65/IP67 certifications, resistant to water, dust, and temperature extremes.
- Integration-ready systems for production floors, hospitals, and smart city infrastructure.
The Role of Software in Digital Signage
A powerful Content Management System (CMS) allows you to:
- Create, schedule, and distribute multimedia content across all screens.
- Monitor hardware status and receive real-time feedback.
- Integrate live data, social media feeds, and interactive elements.
Our solutions support both cloud-based CMS platforms and on-premise deployments, giving you full control over your content strategy and data governance—particularly relevant for GDPR compliance in EU markets.
We offer the popular Screenpublisher system for digital signage with easy online content management. For advanced needs, SignDesk ensures high data security and real-time dashboard integration – ideal for automation and enterprise-level control.
Why Choose Nord Technology for Your Digital Signage Projects
With over 20 years of experience in Linux-based systems and robust industrial solutions, Nord Technology delivers tailor-made digital signage systems that are:
- Pre-configured, tested, and ready to deploy.
- Supported by a technical team with expertise in IoT integration, remote management, and IT security.
- Scalable—from a single display to national rollouts.
We understand the unique needs of industries ranging from retail and hospitality to public sector and manufacturing, and we offer consulting to ensure the right combination of hardware and software for each use case.
Trends in 2025: What’s New in Digital Signage?
The market is evolving rapidly. Current trends include:
- AI-driven content targeting for personalized user experiences.
- Sustainable and energy-efficient displays using LED and e-paper technology.
- Integration with IoT devices, allowing screens to display live sensor data.
- Smart city applications: real-time public transport info, air quality monitoring, and more.
- Cloud-native CMS with multi-location management and enhanced analytics.
Do you need help with you Digital Signage project?
Feel free to contact us by phone, email, or through the form.